Our Story
Fonex's journey began in 1962, built on the strong foundations laid by Ali Bıyıklı.
Over the years, our expertise, industry know-how, and long-standing partnerships have transformed this journey into more than just manufacturing — into the story of a global brand.
Rooted in cosmetics and professional hairdressing equipment, this heritage has evolved with the creation of the Fonex brand.
Today, we deliver a comprehensive portfolio across hair care, hair styling, and personal care, designed for both professionals and consumers.
Every Fonex product is developed in our state-of-the-art manufacturing facilities, powered by advanced technology and a strong R&D infrastructure.
We view quality not as a benchmark, but as a responsibility — driving us to deliver performance, reliability, and sustainability in everything we do.
With a strong presence across the Professional Hairdressing Channel, Mass Market, export markets, and Private Label production, we create value for our partners worldwide.
Today, with exports to over 60 countries, Fonex stands as a trusted and forward-thinking global partner.
As Fonex Cosmetics, with a rich heritage spanning over 60 years. As a strong company in hair care and personal care in the most modern way, carrying the tradition of hairdressers and barbers from the past to the present, we continue on our way with our new goals and projects that will make an impact in the cosmetics industry.
